Saturday, June 19, 2010

Importance of communication for Organizations growth.

Communication has taken a next level for the success of any organization in recent times. Any business/work starts with communication. Bad communication may simply result into lack of information flow, Misunderstandings, Misinterpretation, Non Understanding, which may in turn effect the organizations overall growth.

Poor communication may lead to Misunderstanding and hence conflicts between employees. Inability by managers to communicate effectively may lead to failure of project. Miscommunication to client may lead to loosing business with that client. Misinterpretation may lead to poor business.

Few famous examples of Misinterpretation are cited here:

  • When Kentucky Fried Chicken (KFC) entered the Chinese market, to their horror they discovered that their slogan "finger lickin' good" came out as "eat your fingers off"
  • General Motors when they introduced the Chevy Nova in South America. Despite their best efforts, they weren't selling many cars. They finally realized that in Spanish, "nova" means "it won't go". Sales improved dramatically after the car was renamed the "Caribe."
  • Used car services co. once advertised - Why go elsewhere to be cheated? Come here first! Their sales dropped drastically as no one wanted to be cheated.

Most organisations today seeks ideas from every individual employee regarding enhancing their business. Ideas can work only if properly communicated. Effective communication adds value to your business, it helps you build partnerships, win projects, advertise effectively, promote ideas.

Check our post regarding simple and measurable steps for better communication.

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Tuesday, June 1, 2010

Cracking the interview. (Tips and Tricks)

1. Make a good resume - A resume itself is a tool to help you obtain a job interview. Dont include everything you have experienced, Include just enough to interest an employer in meeting you in person. The test of a good resume is whether or not you are getting interviews.
Refer to our resume development service

2. Ok, so your resume seems to be of an interesting person, and the employer wants to meet you. Ofcourse you know to reach 10 minutes earlier, Dress formally, Look fresh, Look the interviewer in the eyes, Give a firm handshake.. but what else....

3. Carry your sense of humor. ***A sense of humor is a major defense against minor troubles.***

4. Prepare before the interview for general questions. Give suggestions (if asked). Show your willingness to join. You must know how and why will you be an asset to this co.

5. Be Confident. Dont forget to carry your smile.
All The best.
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